Facilitating an advisory board isn't just about gathering opinions—it's about uncovering the insights that shape strategy, accelerate development, and unlock the full potential of your molecule or therapy.

Dr. Brent McCall has moderated over 100 advisory boards across medical and commercial functions in his 20+ years of experience. He’s observed a growing trend: more companies are turning to internal teams—marketing and medical affairs—to run these high-stakes engagements.

But here’s the question:

Are your internal facilitators equipped to make the most of the moment?

• Do they know how to frame questions that spark rich dialogue—and avoid the ones that fall flat?

• Can they redirect a floor hog without alienating them?

• Will they recognize and draw out the quietest person in the room—who may be holding the most valuable insight?

• Do they understand the difference between expansive and contracted thinking—and how both are essential to meaningful insight generation?

With so much at stake, asking the wrong question—or even the right one the wrong way—can mean leaving value on the table.

This module helps teams prepare for every dimension of advisory board success:
from structure and flow, to questioning strategy, facilitation techniques, and post-board synthesis.

Contact us to learn how we can help you get the insights you need for your therapy or molecule to reach its highest potential.